Definition of Reward crowdfunding
“Reward crowdfunding is a means of raising finance for a venture or project, through a small amount of capital from a number of people, in exchange for a reward that is related to the proposition in question.”
If you are considering raising funding for your venture through a reward crowdfunding site, such as Kickstarter or Crowdfunder, you need to perfect your pitch before you start. With up to 44% of projects failing to meet their targets on Kickstarter alone, it’s worth seeking expert advice to polish your proposition.
At Access Commercial Finance, we can use our experience to make sure that you do all this – we know what a successful pitch for investment looks like, and we know the best ways to attract backers in each different vein of crowdfunding.
Crucially, if we don’t think that your proposition is the right type to attract investment via crowdfunding – not all are – we won’t be afraid to tell you so, and with our acumen at providing finance, we can point you in the direction of a channel that might be more appropriate.
Reward crowdfunding can be a really successful way of bringing a proposition to market but like any ‘pitch’ it often needs expert advice.